Get to know me

I am a graphic designer and brand specialist, passionate about meaningful and meaningful design. I help companies articulate and visualize their identity in a way that speaks to their target groups and tells the right story.

My background is in communications and strategic branding. I have worked in a consulting agency for the last five years and this time has given me a strong understanding of how brands really work, i.e. how they are built, managed and developed.

I naturally moved towards graphic design. At first, I guided creative processes on the side and conceptualized solutions. Now I create visuals myself. Design work combines what is most important to me, which is a clear idea and visual aesthetics.

Today, I'm looking for ways to put my experience and skills to work at the intersection of design, branding, and strategy. I'm defined by my critical eye, systems thinking, and a sincere desire to create something that truly speaks to me.

Skills

Graphic design

I create visual solutions that support the message and help the brand speak coherently and effectively.

Branding and rebranding

I help organisations design or refresh an identity that reflects their essence and differentiates them from their competitors.

Art Direction / AD

I design creative processes and visual direction, ensuring that every detail supports the holistic idea and brand experience.

Strategies

I reflect on the essence and goals of the brand to create a suitable and timeless visual and verbal framework.

Designs and prints

I also design individual and campaign-based materials that are visually thought-out and functional.